🎙️ Podcast Sponsorship & Ad CPM Calculator

Calculate your estimated podcast sponsorship earnings per episode and per month based on 30-day download metrics, pre-roll/mid-roll ad slots, and standard industry CPM rates.

Average Downloads / Listens per Episode

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Industry standard 30-day episode window

Episodes Released per Month

Mid-Roll Ad Slots per Episode 60-sec host read ($25 CPM)

Mid-Roll CPM ($ / 1,000 listens)

Include 30-Sec Pre-Roll Ad?

Estimated Monthly Sponsorships

$4,080/mo

$1,020 per episode (4 episodes / month)

🎙️ Earnings per Single Episode$1,020.00

⚡ Mid-Roll Revenue per Episode$750.00

📣 Pre-Roll Revenue per Episode$270.00

📅 Projected Annual Sponsorships$48,960 / yr

How Podcast Advertising Rates Work

Podcast sponsorships are purchased using CPM (cost per mille, or price per 1,000 downloads). Mid-roll advertisements command the highest rates (typically $25 to $35 CPM) because listeners are already deeply engaged in the content, while pre-rolls average $18 to $20 CPM.